BeeBetter Movement is a nonprofit built around a simple idea.

Change doesn’t need to be complicated.

A short story about us

Why We Became a Nonprofit: We saw how one small, repeatable habit changed real lives — and knew it needed to reach further than a bookshelf. One Word To BeeBetter exists to turn that idea into programs, mentorship, and community for the people who need it most: young adults stepping into independence, and professionals and entrepreneurs building their next chapter.

In his early twenties, our founder Peter Bradford was asked a simple question by one of his first bosses: "How are you?" He gave the standard answer — "Good." Rather than accept it, his boss pushed back: "What would it take to be great?" That single exchange changed the trajectory of his life. Peter replaced "good" with "great," and over time, that one word reshaped his mindset, his relationships, and his career. He later taught the same practice to his daughter, Emma, and watched it transform her life too.

When Peter shared the idea with his friend and co-author Lynette Sharpe, she chose "buzzing" as her word — and experienced the same shift. Together with Sarah Lanarch, they wrote it all down in One Word To BeeBetter, turning a personal habit into a resource for people everywhere.

Today, BeeBetter focuses on supporting adults struggling with ADHD-related executive dysfunction, often described as “failure to launch.” People who know they’re capable, but can’t seem to get started or stay consistent.

Why do we exist?

Our team

Peter Bradford
Founder & Managing Director

Peter Bradford is an author, entrepreneur, and founder of the BeeBetter Movement. Through his book, One Word to BeeBetter, he helps people create clarity, build momentum, and make meaningful personal change one focused step at a time.

david@unitis.com

peter@beebettermovement.com

Carlos Nevarez serves as Chief Community Officer of The BeeBetter Movement, helping build the relationships and sense of belonging at the heart of the organization. He focuses on creating meaningful connections, strengthening community partnerships, and ensuring that every person who engages with BeeBetter feels supported, heard, and part of something bigger.

Carlos Nevarez
Chief Community Officer
Bullet Victorino
Chief Technology Officer

Bullet Victorino serves as Chief Technology Officer of The BeeBetter Movement, bringing experience in technology, business building,
and operations to a mission centered on helping people move forward. He focuses on creating the digital systems and tools that help BeeBetter reach more people, strengthen its community, and turn its vision into lasting impact.

carlos@beebettermovement.com

Jesse Bullock
Director for Grants and Partnerships

Jesse Bullock is the Director for Grants and Partnerships at The BeeBetter Movement. In his early 20s, Jesse brings fresh energy, curiosity, and a strong belief in the power of meaningful connections. He helps build partnerships and funding opportunities that allow BeeBetter to reach more people and create lasting impact.

bullet@beebettermovement.com

jesse@beebettermovement.com

The BeeBetter Movement is a call to revolt and lay waste to your old selves. To let go of everything that holds you down. It's a call to use a single word, to rewrite your narrative, and to redefine your destiny.

– Peter Bradford